Showing posts with label mobile. Show all posts
Showing posts with label mobile. Show all posts

Tuesday, March 8, 2016

5 UI Tips for Mobile Apps Development

Mobile app development UI design tips.
As mobile manufacturers are delivering more upgraded devices, it is no wonder that mobile application development has reached a new level.

It is understandable, as mobile users are a focus customer segment from all over the globe.

As a business that is targeting this segment of potential customers, it is imperative to have a mobile app that delivers great user experience, with an eye-catching user interface design.

Failure to concentrate on the UI design can affect your app’s credibility and user interaction with it.

Tuesday, March 1, 2016

What influences the cost of mobile app development?

Every online service or product is accompanied by the development of mobile app.Entrepreneurs thus make sure that they cover a larger audience.

Mobile devices hold a high rate of users. Ranging from cooking focused, sport, travel, entertainment and many more industries, mobile apps have invaded online markets, offering to customers engaging UI, smooth navigation across the app’s tabs and an enjoyable experience.

The cost to develop a mobile application range from several hundred to several thousand US dollars, but if the app proves to be successful and capable of engaging and retaining users, the cost will soon pay off.

Friday, November 27, 2015

5 Mobile App Design Trends of 2016 You Need To Know

Mobile page designing changes Mobile devices are invading our life and their enormous popularity has challenged apps designers to come up with attractive and exquisite ideas for the consumers. They have to keep up with the ever-changing design trends so that their final products be enjoyable and not obsolete.

Here are 5 mobile app design trends of 2016 that you should consider when laying another app for mobile devices on the consumption table.


Gestures are those tapping, flicking, dragging, pressing, zooming, rotating and other magical tricks that activate the app. They are comfortable for app users and are easy to use on devices of various sizes and shapes. One thing that mobile app designers should keep in mind is that most people tend to hold their smartphones in one hand and deliver these gestures with their thumb. Therefore, they must take into account the space they need to work with to make the app and gesture sync.

Pastel colors

Pastel hues are making their way into the mobile app trends. What makes this trend a good one is that the pastel-colored background allows for the application’s important features stand out and not take the user’s attention away from them.


Typography is the backbone of mobile app design. It is known that our main means of communication is through text. Therefore, the proper use of typography is essential in improving UX. Text must stand out on the app’s interface and black text on a white background is the best choice in matter of readability for app users.


Previous mobile applications were more static than they are today. With continuous development of smartphones and their more powerful capacity to support heavy-animated applications, designers are using this opportunity to make the application design more dynamic. Animation is also the element that improves the user’s visual experience.

Mobile designing trends


The above trends relate to the more technical part of the mobile app design. One thing that makes users come back to your application after their first encounter is the degree they have enjoyed the application. Playfulness of an application is the key for your app design to engage users in the interactive aspect of the application experience. This trend gives mobile designers green light to their imagination and creativity.

Related: Popular Web Design Trends for 2016


If you want your apps design to be distinguishable and catchy don’t neglect these design trends. Whenever you are designing a mobile application you should always think about the user experience and user interaction with the product that you will make available for their consumption. Therefore, in order to be able to gain as many users as you can, your mobile app design must be unique, but at the same time in line with the users’ expectations.

Wednesday, November 25, 2015

7 Common Misconceptions about Mobile Web Development

Mobile Development Misconceptions We live in times when most of web-active people are in possession of a smartphone which gives them the possibility to surf the net whenever they find a minute to spare to indulge in the online world. Mobile web development is a suitable solution that will enable website owners reach more and more users across the large spectrum of Internet-connected devices.

However, many of the website owners still don’t understand the importance of a mobile web presence for their business. Mobile websites are completely different now from what they used to be several years ago.

Nonetheless, there are still some common misconceptions related to field, that we will address here.

Mobile websites are expensive

This is probably the most common misconception that website owners have before deciding to board on the mobile user-friendly quest. This, however, doesn’t have to be this way. If the web page has a responsive design and has been optimized and customized from the start so that it can be easily accessed by mobile users, then the price is not a problem. The prices are higher when the developer has to design it from scratch.

Responsive or adaptive web platform for mobile shoppers?

When it comes to this topic, one will hear often the terms “responsive” and “adaptive”. It is assumed that responsive design is associated with mobile design and that an adaptive site cannot be responsive. From technical viewpoint, responsive is an approach in creating sites with optimal navigation and interaction experience, while adaptive is an approach that adapts to the detected device.

In order to avoid such confusion, the website owner should ask several questions related to the strategy and goal of developing a mobile friendly platform:

  • What is the mobile site’s purpose?
  • What experience do you want to convey to your users?
  • How much control do you want to have over that experience?

Mobile friendliness of a website is not important

This is not the case. Surveys have identified that mobile users are taking control over traditional PC users. This is also due to the large range of mobile devices available on the market. Young people, devouring new technologies and tech trends are the main consumer segment of mobile browsing.

Number of mobile users overcomed desktop ones

While this group of mobile users increases, it is pertinent to make their browsing experience intuitive and responsive. Plus, search engines are ranking mobile friendly websites higher in their search results. You should bear this in mind when considering your web development for mobile devices decision, as this may cost you customers and make you lose money.

Mobile web designing is a simple process

This is not quite true. When the web designer is challenged with the task of designing a mobile page for your website he has to ensure that the end user will enjoy the same interactive experience as the one present on the traditional online web page.

Features, content, layout and other mobile web development elements must be catered for the users’ needs and expectations and the business’s objectives. Conceptualization of a high-quality mobile website calls for time and expertise.

A small business does not need a mobile presence

This is another largely spread misconception. If your business is at its inception and you want to make yourself heard and seen by many potential customers, you should definitely consider expanding your online presence so that it can be accessed from as many devices as possible.

Too much white space on the screen

White space on a mobile friendly website is even better. It makes the content more readable and does not fatigue the user’s eyes with crowded text. Ensure that you include only the most relevant information that relates to your business’s goals and objectives.

Once the mobile website is developed, the game is over

As with all websites, it requires ongoing maintenance. Trends are changing and improving at the speed of light and your mobile website must keep the pace. Users are always attracted to modern features and functionality and to keep them engaged and coming back for more you should give them what they are looking for.


The era when mobile web development was one more option to be considered by website owners is gone. Now, businesses can make a bigger statement in the online realm if they put on the tray all that is attractive to people, who prefer the convenience of a mobile device. And if you disregard what your customers need, they will simply go somewhere else to find it.

What other mistakes regarding mobile development would you add to our list? Leave your thoughts in the comments below.

Tuesday, October 20, 2015

Improve Customer Satisfaction by Tweaking Mobile

Improve customer satisfaction by tweaking mobile Mobile devices play an important role when we talk about how to improve customer satisfaction, as more and more people use them for searching info in Google and making purchases.

Recently studies confirmed that the number of people, using Google search on mobile devices is already greater than the number of people u sing Google search from their personal computers or laptops.

Mobile devices are the bridge between the real world and e-commerce online stores.

They allow customers to browse your website and read reviews, make purchases and use the help of your customer support agents while being in another part of the world in the convenience store or taking a ride in a bus.

Nevertheless, the way people are using their mobile devices to contact the customer support of the online store they want to make a purchase in is gradually changing.

And if you use it incorrectly now, when it's all about customer satisfaction, your conversion rate will plummet and you won’t get positive marketing.

In the majority of cases, when a customer requires help, he uses Live Chat, available on almost every e-commerce website. In case, he doesn’t find the answer he was looking for he calls the store.

Thus, one customer is now connected to two different customer support operators, taking twice more time and resources to resolve the issue. What is even worse, in some cases online stores have a different database for each channel of communication, which is why customer needs to fill out the form twice and the 2nd customer support operator knows nothing of the customer’s interaction with the first one.

This results in irritation of the customer, who is on the verge of quitting his attempts to reach customer support and convert. Moreover, he may even leave a bad feedback on forums or website, specific to your nature of business.

Proactive websites are now using new way to improve customer satisfaction, forcing customers to call and talk to a live operator. Thus, more meaningful relationship is formed, where customer will feel much less irritation, while calling because he’ll be hearing a polite and positive voice, asking for the details of his account and calling him by name.

Given the situation described above, proactive websites need to consider the following customer experience strategies for 2016 to have an edge over the competition.

Key drivers to improve customer satisfaction


Keep in mind that customers need their experience to be consistent. You can achieve it by giving operators from various channels of communication an option to see the information client provided on any channel. This will spare customer the trouble of entering the same information over and over again, as he moves around the communication channels, trying to solve the problem.

Updated Technology

We are living in the era of ever-evolving technology, which is why we already have the option to keep other customer support operators apprised if one of them is already on the line or in live chat with a client. This will help you to avoid spending twice as much resources on the same problem.

Better Database

You need to create one database, which will be accessible to customer Support Operators from all departments. Thus, voice operators and live chat operators will see all the account information and e-mail of the customer.

This will greatly facilitate the issue resolution and your customer support operators will be instantly able to have an intelligent conversation with the customer, knowing exactly who he is.

IVR technology
Improve customer satisfaction with IVR technology

Interactive voice response (IVR) has been around for a while now. It can be successfully used for those customers, who use voice channels to get an answer. Clear understanding of the customer’s problem or desire, obtained via will allow you to redirect call to the operator, that is best suited for answering it.

Use mobile apps to avoid data sharing

At the moment, there exist a lot of apps, using which client provides personal details to get easier access to the accounts or profiles that he needs. These are great tools to improve customer satisfaction. You can also make use of this apps, integrating them in your customer support system.

Thus, all the customer’s information will be immediately passed to the customer support operator, while the customer himself will only have to push one button to contact your company. Just imagine how pleasantly surprised he will be, when he hears: “ How do you do, Mr. Johns? May I help you with anything today?” instead of “please provide your order number”.

These are some of the simple ways to improve customer satisfaction with minimal expense. Implement them and soon you will be pleased to see great results.

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